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Title

Please Change Beliefs

Author

äda 'web

Institution Walker Art Center
Please Change Beliefs is Holzer's first project on the World Wide Web, and is developed in the same spirit as her previous experiments in the public sphere. Addressing the web as a site, Jenny Holzer presents five series of works (truisms, living, survival, inflammatory essays, laments).

However, the main focus of her works has been on the investigation of means to disseminate her ideas within public space. Since the late seventies, she has been working in the street and in public buildings, using media that would enable her work to blend in the landscape. From LCD displays (e.g., in Times Square, New York) to posters and stickers (applied to such urban elements as telephone booths or parking meters), the texts function as comments on that environment they fit into, stimulating awareness of our social conditioning as conveyed by the very landscape in which we may be confronted by them. äda 'web is pleased to have offered Ms. Holzer the opportunity to reflect on a new medium.

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Type: Commentary, overview
Source: äda 'web, Please Change Beliefs.
Added to Site: March 1, 2009